Delivery of Personalized Advice and Tips for Employees
Communicating with employees as a communication tool for HR.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Creation Process Optimization
Managing templates (emails, scenarios, pop-ups, etc.) and dynamic elements that significantly speed up the creation of subsequent campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating contact forms
Quick creation of forms that collect data from websites.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offers for Different Target Groups
Contact segmentation and scenarios selecting message content for specific groups.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support in creating a company's image
Implementation of graphic elements into templates used in campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Discount coupon
Distributing discount coupons via email, SMS, WhatsApp after meeting specific recipient criteria or as part of a campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic notifications about new offers and promotions
Sending notifications through multiple communication channels about new products and promotions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendation frame
Displaying frames on the website with recommended articles according to a predetermined strategy.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Communication with Clients
Personalized messages in email, SMS, web push, mobile push, WhatsApp, and on-site channels.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Building a potential customer (lead) database
Creating and managing a database of potential customer contacts.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of newsletters
Creating a database of newsletters intended for different segments (target groups) and sending them according to different scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead quality assessment
Assigning points and attributes and activities for specific information and contact behaviors.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Offer personalization for customers
Personalizing content elements in emails (so-called dynamic blocks) that automatically select content depending on the contact.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Google Ads remarketing
Sending contacts from segments to Ads.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic sending of welcome messages
Welcome scenarios with automatically personalized messages sent to, for example, welcome a new customer (the so-called welcome email).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Scoring
Point scoring of contacts based on behaviors and attributes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Referral Programs
Automatic sending of recommendation messages for signing up new contacts using alphanumeric codes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Targeting potential customers based on their behavior
Advanced criteria for creating target groups based on activity (e.g., behavior on the website, clicking on links, reacting to messages, purchases, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Verification of email addresses
Automatic marking of incorrect email addresses in the contact database.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer database segmentation
Multidimensional segmentation based on attributes and contact activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Client Activation Process
Activating clients by performing a specified activity (e.g., clicking a specific link in an email) with an onboarding scenario.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Reporting conversions in multichannel campaigns
Measuring defined conversions (one can define what should be considered a conversion) directly and indirectly in multichannel campaigns (i.e. using email, onsite popup, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead Generation Process Support
Pop-ups, forms, notifications, and banners displayed based on contact behavior sequences on the website, push notifications, and lead nurturing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Testing different campaign versions
Automated A/B/X testing to determine the most effective version of, for example, an email campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of personalized advice and tips for customers
Automatically sent message cycles with valuable tutorial content.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized email marketing
Personalization of content and time of sending (e.g., as a result of meeting specific criteria).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer Segmentation Based on Preferences and Behaviors
Tool for creating segments based on all contact knowledge (attributes, activities, transactions).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of SMS campaigns
Personalized SMS messages and management of SMS campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Report and Analysis Generation Process
Collection of automatically updated reports and options for sending data to analytical systems.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Form for gated content
A form (on a landing page or pop-up) that, once completed, allows access to downloadable files or links to a website.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
NPS survey
Survey of willingness to recommend automatically after a specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Integration with CRM systems
Native (ready-to-use) and dedicated integrations with CRM systems that automate sales data flow with marketing.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Automation with Content Feed
Automatic "stitching" of content based on a dynamic feed (pulled or added from content databases such as products, descriptions, and articles).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating landing pages
Creating landing pages with registration forms.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Pop-up on the website
Pop-up created according to the user's behavior based on established criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automation of the customer onboarding process
Onboarding scenarios introducing a new customer to the world of the brand, product or service.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Training Process for Employees
Automated and personalized onboarding process for new employees based on scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Facebook Audiences remarketing
Sending contacts from segments to FBA.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendations
Automated recommendations of articles through multiple communication channels using an article feed
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Recovery of abandoned forms
Detecting abandonment and multichannel recovery using personalization
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Event registration
Registration form and scenario with welcome and event information.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offer Based on Purchase History
Automatic selection of message elements based on activity and transaction criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Handling of Customer Requests and Inquiries
Forms on the website with automatic notifications to designated persons and automated confirmation for customers, as well as NPS research after implementation.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Email Retargeting Campaigns
Email campaigns sent to contacts who have already interacted with the company (e.g., visited the website) according to a specified scenario or specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalization of website content
Displaying website elements (e.g., bars, banners, notifications, pop-ups, etc.) to contacts that meet specific criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support for Sales Process Management Based on Customer Behavior Information
Automatic real-time response to customer behavior, such as on the website, emails, and implementing automation scenarios with messages that increase conversion.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Analysis of user behavior on the website
Real-time contact monitoring and using behavior in segments, funnels, and other reports.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Conversion Process Optimization
Reporting on campaigns and OR/CTR reports allow tracking of results and automatically optimizing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized newsletter
Email newsletter with support notifications and personalized title, content - dynamically selected blocks. Can be sent based on specific conditions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating contact forms
Quick creation of forms that collect data from websites.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Creation Process Optimization
Managing templates (emails, scenarios, pop-ups, etc.) and dynamic elements that significantly speed up the creation of subsequent campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Form for gated content
A form (on a landing page or pop-up) that, once completed, allows access to downloadable files or links to a website.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Facebook Audiences remarketing
Sending contacts from segments to FBA.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendations
Automated recommendations of articles through multiple communication channels using an article feed
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Pop-up on the website
Pop-up created according to the user's behavior based on established criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Scoring
Point scoring of contacts based on behaviors and attributes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized email marketing
Personalization of content and time of sending (e.g., as a result of meeting specific criteria).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
NPS survey
Survey of willingness to recommend automatically after a specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer Segmentation Based on Preferences and Behaviors
Tool for creating segments based on all contact knowledge (attributes, activities, transactions).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offer Based on Purchase History
Automatic selection of message elements based on activity and transaction criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Offer personalization for customers
Personalizing content elements in emails (so-called dynamic blocks) that automatically select content depending on the contact.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Discount coupon
Distributing discount coupons via email, SMS, WhatsApp after meeting specific recipient criteria or as part of a campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Product recommendations
Recommendations sent based on different strategies, audience segments, and product feeds using different subsets
e-commerce
financial services
consumer goods
travel
media
Building a potential customer (lead) database
Creating and managing a database of potential customer contacts.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Event registration
Registration form and scenario with welcome and event information.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automation of the customer onboarding process
Onboarding scenarios introducing a new customer to the world of the brand, product or service.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offers for Different Target Groups
Contact segmentation and scenarios selecting message content for specific groups.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Client Activation Process
Activating clients by performing a specified activity (e.g., clicking a specific link in an email) with an onboarding scenario.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of personalized advice and tips for customers
Automatically sent message cycles with valuable tutorial content.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Targeting potential customers based on their behavior
Advanced criteria for creating target groups based on activity (e.g., behavior on the website, clicking on links, reacting to messages, purchases, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Reporting conversions in multichannel campaigns
Measuring defined conversions (one can define what should be considered a conversion) directly and indirectly in multichannel campaigns (i.e. using email, onsite popup, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support in creating a company's image
Implementation of graphic elements into templates used in campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Testing different campaign versions
Automated A/B/X testing to determine the most effective version of, for example, an email campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Report and Analysis Generation Process
Collection of automatically updated reports and options for sending data to analytical systems.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead quality assessment
Assigning points and attributes and activities for specific information and contact behaviors.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Email Retargeting Campaigns
Email campaigns sent to contacts who have already interacted with the company (e.g., visited the website) according to a specified scenario or specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Triggering campaigns based on weather in a specific location
Automated and personalized response to weather conditions.
e-commerce
consumer goods
travel
media
Integration with CRM systems
Native (ready-to-use) and dedicated integrations with CRM systems that automate sales data flow with marketing.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Analysis of user behavior on the website
Real-time contact monitoring and using behavior in segments, funnels, and other reports.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Verification of email addresses
Automatic marking of incorrect email addresses in the contact database.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendation frame
Displaying frames on the website with recommended articles according to a predetermined strategy.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic sending of welcome messages
Welcome scenarios with automatically personalized messages sent to, for example, welcome a new customer (the so-called welcome email).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Google Ads remarketing
Sending contacts from segments to Ads.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Referral Programs
Automatic sending of recommendation messages for signing up new contacts using alphanumeric codes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of Personalized Advice and Tips for Employees
Communicating with employees as a communication tool for HR.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Conversion Process Optimization
Reporting on campaigns and OR/CTR reports allow tracking of results and automatically optimizing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Automation with Content Feed
Automatic "stitching" of content based on a dynamic feed (pulled or added from content databases such as products, descriptions, and articles).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized newsletter
Email newsletter with support notifications and personalized title, content - dynamically selected blocks. Can be sent based on specific conditions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and managing loyalty programs
Creating loyalty programs based on points awarded for defined activities.
e-commerce
consumer goods
travel
Automated Handling of Customer Requests and Inquiries
Forms on the website with automatic notifications to designated persons and automated confirmation for customers, as well as NPS research after implementation.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of newsletters
Creating a database of newsletters intended for different segments (target groups) and sending them according to different scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalization of website content
Displaying website elements (e.g., bars, banners, notifications, pop-ups, etc.) to contacts that meet specific criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating landing pages
Creating landing pages with registration forms.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Recovery of abandoned carts
Detecting abandonment and multichannel recovery using personalization and added value
e-commerce
Customer database segmentation
Multidimensional segmentation based on attributes and contact activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead Generation Process Support
Pop-ups, forms, notifications, and banners displayed based on contact behavior sequences on the website, push notifications, and lead nurturing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic notifications about new offers and promotions
Sending notifications through multiple communication channels about new products and promotions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Training Process for Employees
Automated and personalized onboarding process for new employees based on scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Communication with Clients
Personalized messages in email, SMS, web push, mobile push, WhatsApp, and on-site channels.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of SMS campaigns
Personalized SMS messages and management of SMS campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support for Sales Process Management Based on Customer Behavior Information
Automatic real-time response to customer behavior, such as on the website, emails, and implementing automation scenarios with messages that increase conversion.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Product recommendation frame
Displaying frames with recommended products from the iPresso feed manager according to a predetermined strategy.
e-commerce
financial services
consumer goods
travel
media
Recovery of abandoned forms
Detecting abandonment and multichannel recovery using personalization
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivering personalized product recommendations
Sending recommended products via email, push, WhatsApp, and on the website.
e-commerce
financial services
consumer goods
travel
media
Automated Complaint Handling Process
Managing complaint forms with confirmation and sending notifications to designated persons.
e-commerce
consumer goods
travel
Product recommendation frame
Displaying frames with recommended products from the iPresso feed manager according to a predetermined strategy.
e-commerce
financial services
consumer goods
travel
media
Conversion Process Optimization
Reporting on campaigns and OR/CTR reports allow tracking of results and automatically optimizing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of SMS campaigns
Personalized SMS messages and management of SMS campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Analysis of user behavior on the website
Real-time contact monitoring and using behavior in segments, funnels, and other reports.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Targeting potential customers based on their behavior
Advanced criteria for creating target groups based on activity (e.g., behavior on the website, clicking on links, reacting to messages, purchases, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Report and Analysis Generation Process
Collection of automatically updated reports and options for sending data to analytical systems.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Discount coupon
Distributing discount coupons via email, SMS, WhatsApp after meeting specific recipient criteria or as part of a campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Communication with Clients
Personalized messages in email, SMS, web push, mobile push, WhatsApp, and on-site channels.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of newsletters
Creating a database of newsletters intended for different segments (target groups) and sending them according to different scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Notification of downloaded offer
Sending notifications (e.g., email, SMS) when a potential customer downloads an offer file or visits a specific page.
financial services
b2b
travel
media
Google Ads remarketing
Sending contacts from segments to Ads.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support in creating a company's image
Implementation of graphic elements into templates used in campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offer Based on Purchase History
Automatic selection of message elements based on activity and transaction criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Pop-up on the website
Pop-up created according to the user's behavior based on established criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivering personalized product recommendations
Sending recommended products via email, push, WhatsApp, and on the website.
e-commerce
financial services
consumer goods
travel
media
Product recommendations
Recommendations sent based on different strategies, audience segments, and product feeds using different subsets
e-commerce
financial services
consumer goods
travel
media
Event registration
Registration form and scenario with welcome and event information.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalization of website content
Displaying website elements (e.g., bars, banners, notifications, pop-ups, etc.) to contacts that meet specific criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Creation Process Optimization
Managing templates (emails, scenarios, pop-ups, etc.) and dynamic elements that significantly speed up the creation of subsequent campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Email Retargeting Campaigns
Email campaigns sent to contacts who have already interacted with the company (e.g., visited the website) according to a specified scenario or specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer database segmentation
Multidimensional segmentation based on attributes and contact activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Debt collection
Automated, personalized debt collection scenarios using multiple communication channels
financial services
b2b
Automated Meeting Evaluation Process
Automatically sent surveys with a rating of the meeting with the salesperson.
financial services
b2b
Creating contact forms
Quick creation of forms that collect data from websites.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendation frame
Displaying frames on the website with recommended articles according to a predetermined strategy.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Facebook Audiences remarketing
Sending contacts from segments to FBA.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
NPS survey
Survey of willingness to recommend automatically after a specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Form for gated content
A form (on a landing page or pop-up) that, once completed, allows access to downloadable files or links to a website.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offers for Different Target Groups
Contact segmentation and scenarios selecting message content for specific groups.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Handling of Customer Requests and Inquiries
Forms on the website with automatic notifications to designated persons and automated confirmation for customers, as well as NPS research after implementation.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead Generation Process Support
Pop-ups, forms, notifications, and banners displayed based on contact behavior sequences on the website, push notifications, and lead nurturing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendations
Automated recommendations of articles through multiple communication channels using an article feed
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Verification of email addresses
Automatic marking of incorrect email addresses in the contact database.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized email marketing
Personalization of content and time of sending (e.g., as a result of meeting specific criteria).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support for Sales Process Management Based on Customer Behavior Information
Automatic real-time response to customer behavior, such as on the website, emails, and implementing automation scenarios with messages that increase conversion.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automation of the customer onboarding process
Onboarding scenarios introducing a new customer to the world of the brand, product or service.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized newsletter
Email newsletter with support notifications and personalized title, content - dynamically selected blocks. Can be sent based on specific conditions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Notifications for salespeople
Sending notifications (e.g., email, SMS) immediately after a customer completes a form.
financial services
b2b
travel
Creating landing pages
Creating landing pages with registration forms.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic sending of welcome messages
Welcome scenarios with automatically personalized messages sent to, for example, welcome a new customer (the so-called welcome email).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Testing different campaign versions
Automated A/B/X testing to determine the most effective version of, for example, an email campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Offer personalization for customers
Personalizing content elements in emails (so-called dynamic blocks) that automatically select content depending on the contact.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Training Process for Employees
Automated and personalized onboarding process for new employees based on scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead quality assessment
Assigning points and attributes and activities for specific information and contact behaviors.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Reporting conversions in multichannel campaigns
Measuring defined conversions (one can define what should be considered a conversion) directly and indirectly in multichannel campaigns (i.e. using email, onsite popup, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Integration with CRM systems
Native (ready-to-use) and dedicated integrations with CRM systems that automate sales data flow with marketing.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of Personalized Advice and Tips for Employees
Communicating with employees as a communication tool for HR.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Client Activation Process
Activating clients by performing a specified activity (e.g., clicking a specific link in an email) with an onboarding scenario.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Building a potential customer (lead) database
Creating and managing a database of potential customer contacts.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Automation with Content Feed
Automatic "stitching" of content based on a dynamic feed (pulled or added from content databases such as products, descriptions, and articles).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Recovery of abandoned forms
Detecting abandonment and multichannel recovery using personalization
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Referral Programs
Automatic sending of recommendation messages for signing up new contacts using alphanumeric codes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic notifications about new offers and promotions
Sending notifications through multiple communication channels about new products and promotions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Scoring
Point scoring of contacts based on behaviors and attributes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Training Process
Automated training cycles using materials such as email, and sending subsequent messages after a set time or upon meeting a specific condition.
financial services
b2b
travel
Delivery of personalized advice and tips for customers
Automatically sent message cycles with valuable tutorial content.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer Segmentation Based on Preferences and Behaviors
Tool for creating segments based on all contact knowledge (attributes, activities, transactions).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Email Retargeting Campaigns
Email campaigns sent to contacts who have already interacted with the company (e.g., visited the website) according to a specified scenario or specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Pop-up on the website
Pop-up created according to the user's behavior based on established criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Training Process for Employees
Automated and personalized onboarding process for new employees based on scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Client Activation Process
Activating clients by performing a specified activity (e.g., clicking a specific link in an email) with an onboarding scenario.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Complaint Handling Process
Managing complaint forms with confirmation and sending notifications to designated persons.
e-commerce
consumer goods
travel
Google Ads remarketing
Sending contacts from segments to Ads.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of personalized advice and tips for customers
Automatically sent message cycles with valuable tutorial content.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Automation with Content Feed
Automatic "stitching" of content based on a dynamic feed (pulled or added from content databases such as products, descriptions, and articles).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Analysis of user behavior on the website
Real-time contact monitoring and using behavior in segments, funnels, and other reports.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Creation Process Optimization
Managing templates (emails, scenarios, pop-ups, etc.) and dynamic elements that significantly speed up the creation of subsequent campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Event registration
Registration form and scenario with welcome and event information.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Triggering campaigns based on weather in a specific location
Automated and personalized response to weather conditions.
e-commerce
consumer goods
travel
media
Form for gated content
A form (on a landing page or pop-up) that, once completed, allows access to downloadable files or links to a website.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automation of the customer onboarding process
Onboarding scenarios introducing a new customer to the world of the brand, product or service.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Building a potential customer (lead) database
Creating and managing a database of potential customer contacts.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Product recommendation frame
Displaying frames with recommended products from the iPresso feed manager according to a predetermined strategy.
e-commerce
financial services
consumer goods
travel
media
Automatic sending of welcome messages
Welcome scenarios with automatically personalized messages sent to, for example, welcome a new customer (the so-called welcome email).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead Generation Process Support
Pop-ups, forms, notifications, and banners displayed based on contact behavior sequences on the website, push notifications, and lead nurturing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Offer personalization for customers
Personalizing content elements in emails (so-called dynamic blocks) that automatically select content depending on the contact.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer database segmentation
Multidimensional segmentation based on attributes and contact activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized email marketing
Personalization of content and time of sending (e.g., as a result of meeting specific criteria).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
NPS survey
Survey of willingness to recommend automatically after a specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Product recommendations
Recommendations sent based on different strategies, audience segments, and product feeds using different subsets
e-commerce
financial services
consumer goods
travel
media
Recovery of abandoned forms
Detecting abandonment and multichannel recovery using personalization
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Referral Programs
Automatic sending of recommendation messages for signing up new contacts using alphanumeric codes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of Personalized Advice and Tips for Employees
Communicating with employees as a communication tool for HR.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Integration with CRM systems
Native (ready-to-use) and dedicated integrations with CRM systems that automate sales data flow with marketing.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Discount coupon
Distributing discount coupons via email, SMS, WhatsApp after meeting specific recipient criteria or as part of a campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offer Based on Purchase History
Automatic selection of message elements based on activity and transaction criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating landing pages
Creating landing pages with registration forms.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Reporting conversions in multichannel campaigns
Measuring defined conversions (one can define what should be considered a conversion) directly and indirectly in multichannel campaigns (i.e. using email, onsite popup, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Handling of Customer Requests and Inquiries
Forms on the website with automatic notifications to designated persons and automated confirmation for customers, as well as NPS research after implementation.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Targeting potential customers based on their behavior
Advanced criteria for creating target groups based on activity (e.g., behavior on the website, clicking on links, reacting to messages, purchases, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Communication with Clients
Personalized messages in email, SMS, web push, mobile push, WhatsApp, and on-site channels.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support for Sales Process Management Based on Customer Behavior Information
Automatic real-time response to customer behavior, such as on the website, emails, and implementing automation scenarios with messages that increase conversion.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support in creating a company's image
Implementation of graphic elements into templates used in campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer Segmentation Based on Preferences and Behaviors
Tool for creating segments based on all contact knowledge (attributes, activities, transactions).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendations
Automated recommendations of articles through multiple communication channels using an article feed
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendation frame
Displaying frames on the website with recommended articles according to a predetermined strategy.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of newsletters
Creating a database of newsletters intended for different segments (target groups) and sending them according to different scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Verification of email addresses
Automatic marking of incorrect email addresses in the contact database.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead quality assessment
Assigning points and attributes and activities for specific information and contact behaviors.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivering personalized product recommendations
Sending recommended products via email, push, WhatsApp, and on the website.
e-commerce
financial services
consumer goods
travel
media
Personalization of website content
Displaying website elements (e.g., bars, banners, notifications, pop-ups, etc.) to contacts that meet specific criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized newsletter
Email newsletter with support notifications and personalized title, content - dynamically selected blocks. Can be sent based on specific conditions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Facebook Audiences remarketing
Sending contacts from segments to FBA.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Testing different campaign versions
Automated A/B/X testing to determine the most effective version of, for example, an email campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of SMS campaigns
Personalized SMS messages and management of SMS campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Scoring
Point scoring of contacts based on behaviors and attributes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and managing loyalty programs
Creating loyalty programs based on points awarded for defined activities.
e-commerce
consumer goods
travel
Automatic notifications about new offers and promotions
Sending notifications through multiple communication channels about new products and promotions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating contact forms
Quick creation of forms that collect data from websites.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Report and Analysis Generation Process
Collection of automatically updated reports and options for sending data to analytical systems.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offers for Different Target Groups
Contact segmentation and scenarios selecting message content for specific groups.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Conversion Process Optimization
Reporting on campaigns and OR/CTR reports allow tracking of results and automatically optimizing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead Generation Process Support
Pop-ups, forms, notifications, and banners displayed based on contact behavior sequences on the website, push notifications, and lead nurturing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Pop-up on the website
Pop-up created according to the user's behavior based on established criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer Segmentation Based on Preferences and Behaviors
Tool for creating segments based on all contact knowledge (attributes, activities, transactions).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Conversion Process Optimization
Reporting on campaigns and OR/CTR reports allow tracking of results and automatically optimizing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Form for gated content
A form (on a landing page or pop-up) that, once completed, allows access to downloadable files or links to a website.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Client Activation Process
Activating clients by performing a specified activity (e.g., clicking a specific link in an email) with an onboarding scenario.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Training Process
Automated training cycles using materials such as email, and sending subsequent messages after a set time or upon meeting a specific condition.
financial services
b2b
travel
Offer personalization for customers
Personalizing content elements in emails (so-called dynamic blocks) that automatically select content depending on the contact.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating contact forms
Quick creation of forms that collect data from websites.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Debt collection
Automated, personalized debt collection scenarios using multiple communication channels
financial services
b2b
Facebook Audiences remarketing
Sending contacts from segments to FBA.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead quality assessment
Assigning points and attributes and activities for specific information and contact behaviors.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of newsletters
Creating a database of newsletters intended for different segments (target groups) and sending them according to different scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Analysis of user behavior on the website
Real-time contact monitoring and using behavior in segments, funnels, and other reports.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Recovery of abandoned forms
Detecting abandonment and multichannel recovery using personalization
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of SMS campaigns
Personalized SMS messages and management of SMS campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Discount coupon
Distributing discount coupons via email, SMS, WhatsApp after meeting specific recipient criteria or as part of a campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Handling of Customer Requests and Inquiries
Forms on the website with automatic notifications to designated persons and automated confirmation for customers, as well as NPS research after implementation.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Integration with CRM systems
Native (ready-to-use) and dedicated integrations with CRM systems that automate sales data flow with marketing.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offers for Different Target Groups
Contact segmentation and scenarios selecting message content for specific groups.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
NPS survey
Survey of willingness to recommend automatically after a specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Creation Process Optimization
Managing templates (emails, scenarios, pop-ups, etc.) and dynamic elements that significantly speed up the creation of subsequent campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating landing pages
Creating landing pages with registration forms.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Report and Analysis Generation Process
Collection of automatically updated reports and options for sending data to analytical systems.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Google Ads remarketing
Sending contacts from segments to Ads.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendation frame
Displaying frames on the website with recommended articles according to a predetermined strategy.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Notification of downloaded offer
Sending notifications (e.g., email, SMS) when a potential customer downloads an offer file or visits a specific page.
financial services
b2b
travel
media
Personalized Communication with Clients
Personalized messages in email, SMS, web push, mobile push, WhatsApp, and on-site channels.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized email marketing
Personalization of content and time of sending (e.g., as a result of meeting specific criteria).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support for Sales Process Management Based on Customer Behavior Information
Automatic real-time response to customer behavior, such as on the website, emails, and implementing automation scenarios with messages that increase conversion.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic notifications about new offers and promotions
Sending notifications through multiple communication channels about new products and promotions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Testing different campaign versions
Automated A/B/X testing to determine the most effective version of, for example, an email campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer database segmentation
Multidimensional segmentation based on attributes and contact activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Training Process for Employees
Automated and personalized onboarding process for new employees based on scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized newsletter
Email newsletter with support notifications and personalized title, content - dynamically selected blocks. Can be sent based on specific conditions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Referral Programs
Automatic sending of recommendation messages for signing up new contacts using alphanumeric codes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Building a potential customer (lead) database
Creating and managing a database of potential customer contacts.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Scoring
Point scoring of contacts based on behaviors and attributes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendations
Automated recommendations of articles through multiple communication channels using an article feed
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Automation with Content Feed
Automatic "stitching" of content based on a dynamic feed (pulled or added from content databases such as products, descriptions, and articles).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of Personalized Offers for Corporate Clients in ABM Approach
Scenarios using elements only for a particular client (e.g., contact groups for a specific client).
b2b
Automated Meeting Evaluation Process
Automatically sent surveys with a rating of the meeting with the salesperson.
financial services
b2b
Reporting conversions in multichannel campaigns
Measuring defined conversions (one can define what should be considered a conversion) directly and indirectly in multichannel campaigns (i.e. using email, onsite popup, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Notifications for salespeople
Sending notifications (e.g., email, SMS) immediately after a customer completes a form.
financial services
b2b
travel
Automation of the customer onboarding process
Onboarding scenarios introducing a new customer to the world of the brand, product or service.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of Personalized Advice and Tips for Employees
Communicating with employees as a communication tool for HR.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of personalized advice and tips for customers
Automatically sent message cycles with valuable tutorial content.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Event registration
Registration form and scenario with welcome and event information.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Email Retargeting Campaigns
Email campaigns sent to contacts who have already interacted with the company (e.g., visited the website) according to a specified scenario or specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offer Based on Purchase History
Automatic selection of message elements based on activity and transaction criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Targeting potential customers based on their behavior
Advanced criteria for creating target groups based on activity (e.g., behavior on the website, clicking on links, reacting to messages, purchases, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Verification of email addresses
Automatic marking of incorrect email addresses in the contact database.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic sending of welcome messages
Welcome scenarios with automatically personalized messages sent to, for example, welcome a new customer (the so-called welcome email).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support in creating a company's image
Implementation of graphic elements into templates used in campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalization of website content
Displaying website elements (e.g., bars, banners, notifications, pop-ups, etc.) to contacts that meet specific criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Creation Process Optimization
Managing templates (emails, scenarios, pop-ups, etc.) and dynamic elements that significantly speed up the creation of subsequent campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Form for gated content
A form (on a landing page or pop-up) that, once completed, allows access to downloadable files or links to a website.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Product recommendation frame
Displaying frames with recommended products from the iPresso feed manager according to a predetermined strategy.
e-commerce
financial services
consumer goods
travel
media
Support in creating a company's image
Implementation of graphic elements into templates used in campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of SMS campaigns
Personalized SMS messages and management of SMS campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
NPS survey
Survey of willingness to recommend automatically after a specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Notification of downloaded offer
Sending notifications (e.g., email, SMS) when a potential customer downloads an offer file or visits a specific page.
financial services
b2b
travel
media
Facebook Audiences remarketing
Sending contacts from segments to FBA.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating contact forms
Quick creation of forms that collect data from websites.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and managing loyalty programs
Creating loyalty programs based on points awarded for defined activities.
e-commerce
consumer goods
travel
Scoring
Point scoring of contacts based on behaviors and attributes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offer Based on Purchase History
Automatic selection of message elements based on activity and transaction criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Verification of email addresses
Automatic marking of incorrect email addresses in the contact database.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Automation with Content Feed
Automatic "stitching" of content based on a dynamic feed (pulled or added from content databases such as products, descriptions, and articles).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Referral Programs
Automatic sending of recommendation messages for signing up new contacts using alphanumeric codes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of personalized advice and tips for customers
Automatically sent message cycles with valuable tutorial content.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer database segmentation
Multidimensional segmentation based on attributes and contact activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Reporting conversions in multichannel campaigns
Measuring defined conversions (one can define what should be considered a conversion) directly and indirectly in multichannel campaigns (i.e. using email, onsite popup, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Training Process for Employees
Automated and personalized onboarding process for new employees based on scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Client Activation Process
Activating clients by performing a specified activity (e.g., clicking a specific link in an email) with an onboarding scenario.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic notifications about new offers and promotions
Sending notifications through multiple communication channels about new products and promotions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic sending of welcome messages
Welcome scenarios with automatically personalized messages sent to, for example, welcome a new customer (the so-called welcome email).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Triggering campaigns based on weather in a specific location
Automated and personalized response to weather conditions.
e-commerce
consumer goods
travel
media
Lead Generation Process Support
Pop-ups, forms, notifications, and banners displayed based on contact behavior sequences on the website, push notifications, and lead nurturing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support for Sales Process Management Based on Customer Behavior Information
Automatic real-time response to customer behavior, such as on the website, emails, and implementing automation scenarios with messages that increase conversion.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Event registration
Registration form and scenario with welcome and event information.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Product recommendations
Recommendations sent based on different strategies, audience segments, and product feeds using different subsets
e-commerce
financial services
consumer goods
travel
media
Recovery of abandoned forms
Detecting abandonment and multichannel recovery using personalization
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Complaint Handling Process
Managing complaint forms with confirmation and sending notifications to designated persons.
e-commerce
consumer goods
travel
Creating and Managing Email Retargeting Campaigns
Email campaigns sent to contacts who have already interacted with the company (e.g., visited the website) according to a specified scenario or specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Offer personalization for customers
Personalizing content elements in emails (so-called dynamic blocks) that automatically select content depending on the contact.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Discount coupon
Distributing discount coupons via email, SMS, WhatsApp after meeting specific recipient criteria or as part of a campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of newsletters
Creating a database of newsletters intended for different segments (target groups) and sending them according to different scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Training Process
Automated training cycles using materials such as email, and sending subsequent messages after a set time or upon meeting a specific condition.
financial services
b2b
travel
Automated Report and Analysis Generation Process
Collection of automatically updated reports and options for sending data to analytical systems.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer Segmentation Based on Preferences and Behaviors
Tool for creating segments based on all contact knowledge (attributes, activities, transactions).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Analysis of user behavior on the website
Real-time contact monitoring and using behavior in segments, funnels, and other reports.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivering personalized product recommendations
Sending recommended products via email, push, WhatsApp, and on the website.
e-commerce
financial services
consumer goods
travel
media
Google Ads remarketing
Sending contacts from segments to Ads.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Testing different campaign versions
Automated A/B/X testing to determine the most effective version of, for example, an email campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Building a potential customer (lead) database
Creating and managing a database of potential customer contacts.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Notifications for salespeople
Sending notifications (e.g., email, SMS) immediately after a customer completes a form.
financial services
b2b
travel
Creating landing pages
Creating landing pages with registration forms.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automation of the customer onboarding process
Onboarding scenarios introducing a new customer to the world of the brand, product or service.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Handling of Customer Requests and Inquiries
Forms on the website with automatic notifications to designated persons and automated confirmation for customers, as well as NPS research after implementation.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendations
Automated recommendations of articles through multiple communication channels using an article feed
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead quality assessment
Assigning points and attributes and activities for specific information and contact behaviors.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offers for Different Target Groups
Contact segmentation and scenarios selecting message content for specific groups.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Pop-up on the website
Pop-up created according to the user's behavior based on established criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Targeting potential customers based on their behavior
Advanced criteria for creating target groups based on activity (e.g., behavior on the website, clicking on links, reacting to messages, purchases, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendation frame
Displaying frames on the website with recommended articles according to a predetermined strategy.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Communication with Clients
Personalized messages in email, SMS, web push, mobile push, WhatsApp, and on-site channels.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized newsletter
Email newsletter with support notifications and personalized title, content - dynamically selected blocks. Can be sent based on specific conditions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Integration with CRM systems
Native (ready-to-use) and dedicated integrations with CRM systems that automate sales data flow with marketing.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of Personalized Advice and Tips for Employees
Communicating with employees as a communication tool for HR.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized email marketing
Personalization of content and time of sending (e.g., as a result of meeting specific criteria).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalization of website content
Displaying website elements (e.g., bars, banners, notifications, pop-ups, etc.) to contacts that meet specific criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Conversion Process Optimization
Reporting on campaigns and OR/CTR reports allow tracking of results and automatically optimizing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Testing different campaign versions
Automated A/B/X testing to determine the most effective version of, for example, an email campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Form for gated content
A form (on a landing page or pop-up) that, once completed, allows access to downloadable files or links to a website.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Report and Analysis Generation Process
Collection of automatically updated reports and options for sending data to analytical systems.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Building a potential customer (lead) database
Creating and managing a database of potential customer contacts.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Discount coupon
Distributing discount coupons via email, SMS, WhatsApp after meeting specific recipient criteria or as part of a campaign.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Referral Programs
Automatic sending of recommendation messages for signing up new contacts using alphanumeric codes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Conversion Process Optimization
Reporting on campaigns and OR/CTR reports allow tracking of results and automatically optimizing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendations
Automated recommendations of articles through multiple communication channels using an article feed
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalization of website content
Displaying website elements (e.g., bars, banners, notifications, pop-ups, etc.) to contacts that meet specific criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic notifications about new offers and promotions
Sending notifications through multiple communication channels about new products and promotions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Communication with Clients
Personalized messages in email, SMS, web push, mobile push, WhatsApp, and on-site channels.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Verification of email addresses
Automatic marking of incorrect email addresses in the contact database.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support in creating a company's image
Implementation of graphic elements into templates used in campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Pop-up on the website
Pop-up created according to the user's behavior based on established criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Product recommendation frame
Displaying frames with recommended products from the iPresso feed manager according to a predetermined strategy.
e-commerce
financial services
consumer goods
travel
media
Personalized newsletter
Email newsletter with support notifications and personalized title, content - dynamically selected blocks. Can be sent based on specific conditions.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Triggering campaigns based on weather in a specific location
Automated and personalized response to weather conditions.
e-commerce
consumer goods
travel
media
Automated Client Activation Process
Activating clients by performing a specified activity (e.g., clicking a specific link in an email) with an onboarding scenario.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Handling of Customer Requests and Inquiries
Forms on the website with automatic notifications to designated persons and automated confirmation for customers, as well as NPS research after implementation.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized email marketing
Personalization of content and time of sending (e.g., as a result of meeting specific criteria).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivery of personalized advice and tips for customers
Automatically sent message cycles with valuable tutorial content.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer Segmentation Based on Preferences and Behaviors
Tool for creating segments based on all contact knowledge (attributes, activities, transactions).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead quality assessment
Assigning points and attributes and activities for specific information and contact behaviors.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Content Automation with Content Feed
Automatic "stitching" of content based on a dynamic feed (pulled or added from content databases such as products, descriptions, and articles).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automated Training Process for Employees
Automated and personalized onboarding process for new employees based on scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Reporting conversions in multichannel campaigns
Measuring defined conversions (one can define what should be considered a conversion) directly and indirectly in multichannel campaigns (i.e. using email, onsite popup, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of newsletters
Creating a database of newsletters intended for different segments (target groups) and sending them according to different scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Analysis of user behavior on the website
Real-time contact monitoring and using behavior in segments, funnels, and other reports.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Integration with CRM systems
Native (ready-to-use) and dedicated integrations with CRM systems that automate sales data flow with marketing.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Support for Sales Process Management Based on Customer Behavior Information
Automatic real-time response to customer behavior, such as on the website, emails, and implementing automation scenarios with messages that increase conversion.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automatic sending of welcome messages
Welcome scenarios with automatically personalized messages sent to, for example, welcome a new customer (the so-called welcome email).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Targeting potential customers based on their behavior
Advanced criteria for creating target groups based on activity (e.g., behavior on the website, clicking on links, reacting to messages, purchases, etc.).
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Customer database segmentation
Multidimensional segmentation based on attributes and contact activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offer Based on Purchase History
Automatic selection of message elements based on activity and transaction criteria.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Notification of downloaded offer
Sending notifications (e.g., email, SMS) when a potential customer downloads an offer file or visits a specific page.
financial services
b2b
travel
media
Event registration
Registration form and scenario with welcome and event information.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Automation of the customer onboarding process
Onboarding scenarios introducing a new customer to the world of the brand, product or service.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Product recommendations
Recommendations sent based on different strategies, audience segments, and product feeds using different subsets
e-commerce
financial services
consumer goods
travel
media
Content Creation Process Optimization
Managing templates (emails, scenarios, pop-ups, etc.) and dynamic elements that significantly speed up the creation of subsequent campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating and Managing Email Retargeting Campaigns
Email campaigns sent to contacts who have already interacted with the company (e.g., visited the website) according to a specified scenario or specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Google Ads remarketing
Sending contacts from segments to Ads.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creation and management of SMS campaigns
Personalized SMS messages and management of SMS campaigns.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
NPS survey
Survey of willingness to recommend automatically after a specific activity.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Lead Generation Process Support
Pop-ups, forms, notifications, and banners displayed based on contact behavior sequences on the website, push notifications, and lead nurturing scenarios.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Article recommendation frame
Displaying frames on the website with recommended articles according to a predetermined strategy.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Delivering personalized product recommendations
Sending recommended products via email, push, WhatsApp, and on the website.
e-commerce
financial services
consumer goods
travel
media
Delivery of Personalized Advice and Tips for Employees
Communicating with employees as a communication tool for HR.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Facebook Audiences remarketing
Sending contacts from segments to FBA.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Recovery of abandoned forms
Detecting abandonment and multichannel recovery using personalization
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating contact forms
Quick creation of forms that collect data from websites.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Scoring
Point scoring of contacts based on behaviors and attributes.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Creating landing pages
Creating landing pages with registration forms.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Personalized Offers for Different Target Groups
Contact segmentation and scenarios selecting message content for specific groups.
universal
e-commerce
financial services
consumer goods
b2b
travel
media
Offer personalization for customers
Personalizing content elements in emails (so-called dynamic blocks) that automatically select content depending on the contact.